Brand Rajnikanth

Born as Shivaji Rao Gaekwad in a Marathi family and  known by his mononymous stage name Rajinikanth, began acting in plays while working in the Bangalore Transport Service as a bus conductor. In 1973, he joined the Madras Film Institute to pursue a diploma in acting. Following his debut in K....

Brand Govinda’...

A hero of the masses, an entire generation has grown up on Govinda’s brand of loud, slapstick comedy. And each time he was written off, he returned, after reinventing himself. Three decades on, in what is possibly his fourth innings, he made a comeback into people’s hearts with Kill Dil, as...

Brand Karishma Kapoo...

One of the first to break the Kapoor stereotype, grand-daughter of Raj Kapoor, Karisma or Lolo, not only entered showbiz but also made it big there. Her passion and scintillating looks made her one of the most prominent stars of the 90s. However, very few of us are aware of the price she paid...

Brand Mithunda

Mithun Chakraborty, the Disco Dancer virtually ruled the Bollywood industry during the 80s. If regional films are included, then Mithun da can be said to have appeared in over 300 films. An alumni of the prestigious Film and Television Institute of India, his contribution to the Indian film...

Brand Aamir

Aamir Khan has emerged in recent times as the most innovative marketer of his films. Besides, being a brilliant film director and actor, Aamir has now become also one of the most creative marketers in the world. If there was an award for the most innovative marketing campaign, it would...

Brand Madhuri vs. Br...

An actress’ career is as long as her single life. Once she gets married, her career, no matter how phenomenal it may have been, comes to a standstill. Yet there are some leading ladies who are not deterred by the odds against them. Madhuri Dixit is one such name. Her return to India was a...